Tag Archive: Google


Social Media and Advertising

This is probably one of the most important blogs I have written. I am discussing what everyone is business today is. The importance of social medium and advertising. In today’s market this will either break or make a company. A company can use Facebook psychographics to check out how many people in Ontario have guitars as an interest. Once they see how many people are interested they have an approximate target market.

A company can also search Twitter to see if and what anyone is saying about their company. For example, Blackberry can search Twitter for “Torch” to see and maybe even control the discussion on the Torch.

A company can use google trends and see how it compares in searches to something else. So, blackberry can compare the searches to the Torch versus the Iphone 4 to see how they are doing in comparison. Google offers many tools like this, one of the most useful would have to be google alerts. You can type in your company name: company x , then click news or blogs or tweets and google will alert you via e-mail every time your company name comes up.

Using social media is a powerful tool and whats most beneficial is that it is approaching free. There are extremely limited costs when it comes to social media and using it for advertising. Making it widely used by most companies. Whether it is Facebook, Twitter or google, businesses need to become a part of tis media to be successful in todays marketplace.

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Google in China

http://mediachannel.org/blog/2010/01/google-to-china-drop-dead/

Gotta hate thoose Chinese. Damn them. Their communist, have taken the North American jobs there, their efficent and love to work. Damn them. That’s just the North American view on China portrayed in the above article. They are the “evil empire” afterall. China, relies on us and we rely on them. It is an interesting relationship. I mean last time their was a communist superpower, Russia, we almost blew them off the face of the earth.

Forgive me my fellow Canadians for saying “we” in terms of Canada and the United States. I’m gonna get roasted for this one but, I believe in a one North American border. We are like brother and sister. Whether we as Canadians like it or not, we NEED the United States. That’s neither here nor there but, forgive me for saying “we”.

Where was I? Yes, communists, bastards. Throughout the United States history, they have been tormented by communists. It was ok to be anything in the United States but, red. It’s come full circle now where China will overtake the United States as the world’s superpower and United States will be right beside them smiling. Go back 50 some odd years and you’ll see when Russia was taking over as a world superpower we were about to press the launch button for the Nuke. How far we have come eh?

We do see some of thoose old American values in corporations today. Look at google, they are pulling out of the “evil empire” due to the restrictions they put on free speech. Google is tired of taing money from the red devil. They are showing just how American they are by pulling out. Also just how dumb they are financial by leaving that 300 million dollars in revenue on the table. I guess they can afford it though. If anyone can, it’s google.

If google has anything to say about it, the United States will not be standing beside China smiling with 2nd place.